IMPLEMENTATION

Implementing a new product to hundreds of thousands or a million users requires careful planning and brilliant execution. A dedicated team and close collaboration with our partners is what spells our success. BroadSpire^® will dedicate a client service team around your organization to reach our common adoption goals, transfer knowledge and iterate sequentially. Your world-class staff will include:

• Client Partner

  The main point of contact for your organization, BroadSpire's Client Partner is a strategy consulting veteran whose job is to help create phased outreach Programs that foster adoption, and then to manage the implementation of those Programs to ensure success. Critical milestone management ensures both parties adapt to changing market conditions.

• Marketing Director

  The Marketing Director is a marketing and product specialist who will work closely with the Client Partner and with your marketing staff to define the branding guidelines and lay out tactical activities needed to reach the common goals. The Marketing Director plays a pivotal role in the ongoing development of WebWrite for your organization to ensure the product meets our philosophy of being the best, fastest and cheapest in every industry we enter. The Marketing Director is also in charge of member communication pieces, materials, messaging, promotions, and she directs all field activities.

• Field Sales Staff

  Our field sales staff is responsible for carrying out very specific activities with the goal of adoption. More specifically they will team with your field / regional staff members and develop deep relationships that encourage knowledge transfer and the proper messaging to end-users. The Field Sales Staff conducts online training sessions, train-the-trainer sessions, they meet with your regional offices, they present and/or meet with your constituents directly at regional tradeshows, user groups or similar gatherings to hasten adoption.

• Fanatic Support from an acclaimed Client Services Team

  BroadSpire^® provides all end-user support directly to your constituents, relieving you of the burden and high cost to launch new initiatives to your constituents. We have 4 teams that support roll outs, specifically:

  • Fanatical Support from our Tier I Client Service Center - your constituents call or email our technical support staff to receive timely, courteous and professional answers to their questions.
  • Concierges - this is our white glove team. The Concierges are responsible for conducting personal welcome calls to new subscribers and to provide a more intimate level of technical support for constituents who are especially challenged by new technology (techno-phoebes/probes.
  • Tier II, Advanced Application Support - When a problem cannot be solved by our Tier I team, escalations are routed to our Tier II engineers for application-specific troubleshooting.
  • Tier III, Product Developers - If a problem arises that no one else can solve it is escalated to our developers who built the product.
  
  

  Technology is an enabler, though it can be extremely costly. BroadSpire's Platform Services Group shares the risk and rewards of deployment with you and supports you each step of the way. We know your organization faces a daunting challenge to showcase improving value to constituents daily. Adopting the right technology is never an easy decision and a misstep can be costly. Our ultimate goal is to help you generate a significant positive return from this partnership and the complete satisfaction of your members.

  If you operate a large franchise or member organization and are interested in how you can implement or improve your Web strategy using our tools to win national and local search, please contact us.