Expert Web Strategy for Franchised and Member Organizations with Thousands of Constituents.

Our Strategy Consulting team undertakes assignments to help corporate franchisors and heads of member organizations craft intelligent Web strategies to utilize their constituents to achieve short and long-term success.

STRATEGY CONSULTING

Building an organization with a large number of constituents is tough. Creating a unified Web strategy and getting the organization to adopt it is a herculean task. You need to extract value from your constituency and parlay technology to improve revenues, member loyalty, brand consistency and improve stakeholder value to gain a sustainable advantage.

BroadSpire's Strategy Consulting group will help you devise key technology strategies to keep your organization growing without significant cost. BroadSpire^® has over 12 years experience helping some of the worlds best known brands manage their technology investments and leverage their constituents to mutual gain.

OUR GROUP BECOMES AN EXTENSION OF YOUR CORPORATE OFFICE TO HELP YOU ANSWER TOUGH QUESTIONS, SUCH AS:

• How can we use the Web to advance our business goals?
• What is the right development platform & technology?
• When should we leverage COTS software or custom-built?
• Should our Web strategy be centralized or decentralized? What are others doing?
• Should we promote a national website, micro site(s) or constituent websites?
• Does a particular technology platform risk outweigh its rewards?
• How do we leverage our internal technology programs for external (public-facing) gain?
• What are appropriate intranet development platforms and technologies?
• How can we leverage internal data warehouses to improve access to information, decrease costs, and improve information controls?
• What should our search engine optimization strategy be? We are not coming up in Google.
• How can we increase the number of marketing programs we run without increasing the marketing budget?
• What tools/activities/programs will increase member loyalty the most?
• How can we make sure we secure our data repositories while at the same time giving greater access to the outside world?
• How can we create protocols or methods to securely exchange data with our partners?
• How can we analyze and prove the value our programs bring to our constituents?

If you represent a leading franchised or member organization and need expert guidance, please contact us to schedule a confidential no-cost review.